Schedule in Progress with the 15-Minute Technique

I am what you would call a side-project junky. I work a day job and then I come…

Understand Your Target Audience through Personas

A persona is a real or ideal representation of a person or group of people within…

What Story is Your Brand Telling?

Woody Guthrie’s song, This Land Is Your Land, plays as I watch vivid images of…

Boost Brand Loyalty with a Social Media Influencer Marketing Campaign

Neistat’s Nike commercial is one of the greatest success stories of how a brand can…

Why Instagram is Selling Ads like Hot Cakes

Instagram’s goal is for ads to blend in and appear like beautiful photo content.…

Improve Workplace Communication with an Improv Comedy Technique

I wasn’t surprised to hear that the same communication techniques that I use on…

Designing To Maximize Conversion Rate

How can designers work strategically, with conversion rate in mind? We asked 14…

Fashion/Tech Hackathon 2016

The 2016 Fashion/Tech Hackathon was held at Kent State University’s Rockwell Hall,…

WMC8 Speaker – Sarah Yeager

Sarah spoke at WMC8 where she talked about how Hack-a-thons stood out to be the…

The Golden Rice Controversy

This photo-illustration series was inspired by an NPR article, “In A Grain Of…

The Transparent Life Of Taben

Taben is a 35 year old female to male transgender person. Taben is the mother of a…

JoJean the Healer

We hear stories all the time about the mysterious wicked witch who lives in the…

Christine Homesteads In Fresno

Christine McGuigan is an Ohio native who specializes in primitive skills and…